Set up a secure digital content retailing network through multiple formats (such as cafes / lounges, staffed sales counters, licensed dealers) using PC based digital vending machines with locally stored content. Provide instantaneous delivery to any make and media of consumer's choice. (mobile phones, media players, CDs, memory chips/sticks). Update the content stored in each outlet, periodically - through the network as well as through encrypted DVDs sent by courier.

Focus on:

# Ease of use for the shop-keepers and common-man

# Better ROI for retail partners

# Transparent revenue sharing with content owners

# Scalability

# "Pay-per-use" as well as "sale" models



Brand Objective : To enter people's heart through their ears